Selina Huang
黃麗婷

I was born in Taiwan but moved and grew up in Vancouver, BC since I was a kid. I proceeded to pursue Interaction Design at Emily Carr University of Art + Design, and graduated top of my class in 2022.

I’m a product designer with care for crafting thoughtful and detailed cross platform experiences that empower players and creators alike. Currently at Xbox, I’ve led the design of foundational features like the PC App’s Home experience and the first ever cross platform recent activity sync, advancing our vision of “Xbox Anywhere.”

Experience

Product Designer | Microsoft – Xbox

2022 to current, Redmond WA, US

Led the end-to-end design of the first-ever home experience, resulting in a +9.8% increase in game and add-on purchases, +2.36% lift in total revenue, and a measurable boost in engagement across both Game Pass and non-subscriber audiences.

Shaping foundational UX patterns and unlocking what becomes our primary strategic platform for content discovery, personalization, and monetization.

Successful experiments around wishlists, pricing, sales and other features on home, leading to overall revenue, subscription and revenue growth.

Product Designer | Cruise

2021 - 2022, San Francisco CA, US.

Designed solutions for internal tools used by 2000+ offshore users to improve efficiency and accuracy in labeling lidar, radar, and image data to train ML/AI models for self-driving vehicles.

Define and synthesize user requirements, leading in cross-functional environments to advocate for product design in a dynamic fast-paced environment to quickly solve issues.

Prototyping and building experiences by partnering with designers, PMs and engineering to oversee the implementation aid product development.

Lead Product Designer | EmpowerED

2019 - 2021, San Francisco CA, US.

Increased crowdfunding by 35% within 6 months redesigning application with new design system optimized user interface to ensure experiential continuity experiences across different platforms touch points.

Created a high-level product strategy vision establishing design processes roadmap align cross-functional teams creating artifacts such as PRDs (Press Release Documents), and flows visuals (or feature sets).

Contact me